Casmira Boland

Holiday Shopping Guide



Gifted Lists



Graphic Design


Holidays 2016

Customer data showed that more men were shopping on during the holiday period. Interviews told us that they were coming to the site to do gift shopping, but often felt lost in Chanel’s enormous selection of fragrance and beauty products. I designed a series of pages to serve as a gifting guide for those unfamiliar with Chanel’s products, but who had an idea of the “attitude” of the gift they would like to give.

Email Campaign

Designed a series of emails for each list as well as the series as a whole.

Beauty of Gifting

Designed a dedicated landing page promoting the holiday gift box and shipping offer.